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I’m part creative thinker, part strategist and part perpetual student. I have a diverse background working on both the vendor and brand sides of the advertising and TV/Cable industry.

I'VE......

 

  • launched and rebranded multiple TV networks.

  • created content for MASSIVE screens.

  • done more Ad Sales Upfronts than I care to admit.

  • conceptualized, wrote, pitched, and produced concepts/campaigns (often 360) for national brands, b2b, b2c, news, sports, movie studios, social, digital, live events, broadcast and cable.

  • fostered, developed, inspired, guided, urged, nurtured, begged, and occasionally disagreed with talented writers, graphic designers, producers and editors to become creative, effective (aka award-winning), efficient (on budget), and independent team players (no micromanaging).

  • built teams and new departments.

  • negotiated production and graphic budgets, schedules, rights, and specific terms with vendors by offering tchotchkes /ˈCHäCHkə/ from the premium closet.

  • strategized and reconfigured programming break structures and created award winning cross-platform (the magical 360) and cross-portfolio work. 

 

AND I'm even a card carrying member of the WGA (Writers Guild).

When I'm not doing "work" - you can usually find me painting in my studio with my trusty side kick, Jack Black (my floofy pooch) OR redecorating, cooking and entertaining. I have a slight obsession with lifestyle/design brands. You can check out my artwork at https://www.pewpewpewart.com/

michele_pew@mac.com

646-745-5518

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